At Pixakraft Studios, every project is an opportunity to craft visuals that don’t just showcase a product but tell its story in the most captivating way. When Ru Sticks, a designer chopstick brand, approached us with their exquisite collection, we knew this was going to be a creative challenge that would push our visual craftsmanship to new heights.
Understanding the Brand & The Vision
The journey began with multiple discussions with the Ru Sticks team. Their brand wasn’t just about chopsticks—it was about merging artistry with utility. Each piece was meticulously designed with inspiration drawn from nature, elegance, and cultural heritage. Our goal was to translate this craftsmanship into imagery that did justice to their design philosophy.
Concept Development & Moodboarding
With the brand’s essence in mind, we embarked on an intense brainstorming session to craft a unique visual identity for the shoot. The collection featured eight standout designs:
Moodboarding was a crucial step in this journey. We sketched out the color palettes, lighting styles, and prop choices, ensuring that every detail aligned with the brand’s aesthetic.
From dreamy green and blue gradients for the Northern Lights edition to deep noir tones and minimalistic textures for the Mystery Black, every element was curated with precision.
The outcome:
The shoot was not just a visual success—it was a celebration of craftsmanship. From the initial brainstorming sessions to the final edit, every step was infused with Pixakraft Studios’ signature attention to detail. The final imagery not only elevated Ru Sticks as a luxury brand but also showcased our commitment to pushing creative boundaries in commercial photography.